WE-COULD-BE-FRIENDS_HOMEPAGE-MOBILE.jpg
STYLE

We Could Be Friends, According To Our Clothes

The social psychology of style and why we gravitate towards those that reflect our own.

READ

JOURNAL

Playing for Keeps. Why We Should Buy With the Intention to Keep.
Style

Playing for Keeps. Why We Should Buy With the Intention to Keep.

What if you had to keep everything you ever purchased?
When did fashion become a consumable good?
Style

When did fashion become a consumable good?

And how to reverse engineer marketing tactics on our own wardrobes to make our old clothes feel new again.
Where are you wearing that?
Style

Where are you wearing that?

Is your wardrobe curated for your life, or someone else's? 
40 Wardrobe Essentials for Effortless Style
Style

40 Wardrobe Essentials for Effortless Style

How many pieces in your wardrobe do you actually need? Here is our list of 40 key wardrobe essentials, staples and basics, to create the perfect capsule wardrobe. 
5 Summer Event Outfits For This Holiday Season
Style

5 Summer Event Outfits For This Holiday Season

We love embracing a day to get dressed up and wear your favourite pieces from your wardrobe. Sharing five outfit ideas to shop or inspire your outfit this holiday season.    Matteau dress, Agmes earrings, Agmes...
5 Summer All-White Outfit Ideas
Style

5 Summer All-White Outfit Ideas

White is our default colour in summer. Its our way to fast track feeling effortlessly fresh and instantly transports us into vacation mode. Here are five all-white  outfit ideas for you to shop or recreate.  REBE...
In Her Wardrobe: Sara Crampton
Style

In Her Wardrobe: Sara Crampton

Step inside the wardrobe of the founder of TheUNDONE, her approach to getting dressed and the essential items in her wardrobe.
Are Accessories the True Indicators of Personal Style?
Style

Are Accessories the True Indicators of Personal Style?

How do we create a sense of personal style when we love the timeless nature of classic essentials? Accessories
Summer Vacation Packing List
Style

Summer Vacation Packing List

Only 10 items, endless outfit options. Leave it to us to pack for you.
TheUNDONE's Favourite Fashion and Beauty Substacks
Style

TheUNDONE's Favourite Fashion and Beauty Substacks

A non exhaustive list of newsletters worth subscribing to.
The Race To The Inbox: Why Fashion Loves Substack
Style

The Race To The Inbox: Why Fashion Loves Substack

With fashion writers and editors alike flocking to the newsletter platform, Substack is fast becoming the industry’s favourite platform.
5 Ways to Style the Essential Tank
Style

5 Ways to Style the Essential Tank

Every wardrobe needs the basic tank, and we have found you the perfect one.Here are 5 ways to style this essential item.            Products (L-R): St. Agni Organic Cotton Slim Scoop...
How to Elevate Your Weekend Casual Outfit with these 3 Styling Tips
Style

How to Elevate Your Weekend Casual Outfit with these 3 Styling Tips

We love dressing off-duty but also want to look put-together. Here are three easy styling tips to elevate your weekend casual outfits.    1. Add structure  Our typical weekend looks tend to be more relaxed...
5 Looks To Pack For A Long Weekend
Style

5 Looks To Pack For A Long Weekend

As the long weekend approaches, the anticipation of a well-deserved break begins to set in. It's a time to unwind, relax, and recharge. Whether you're planning a weekend getaway or simply enjoying a staycation, the...
5 Outfits To Add To Your Summer Capsule
Style

5 Outfits To Add To Your Summer Capsule

Start building your dream summer wardrobe with these essentials
5 Ways To Wear Classic Blue Jeans
Style

5 Ways To Wear Classic Blue Jeans

Finding the right pair of jeans can unlock so much potential in our wardrobes.As a true wardrobe staple, we always recommend investing in a flattering straight leg style in a classic blue colourway.Featuring our go-to...
Five Outfits To Recreate This Week
Style

Five Outfits To Recreate This Week

We're planning our outfits for the week ahead, and we've got you covered if you need some inspiration. Products: 1. Marle Aida Top, theUNDONE 2. Re/Done High Rise Stove Pipe Straight Leg Jean, theUNDONE 3. Circle...
Denim 101: Every Question You’ve Ever Had About Blue Jeans, Answered
Style

Denim 101: Every Question You’ve Ever Had About Blue Jeans, Answered

It goes without saying — the blue jean is an essential in any wardrobe. No matter your aesthetic or the scale of your wardrobe, the blue jean is a timeless piece, one which promotes great...
The Denim Bermuda Short is Set to be The Biggest Trend of Spring Summer
Style

The Denim Bermuda Short is Set to be The Biggest Trend of Spring Summer

You're about to see them everywhere!
What is Colour Theory?
Style

What is Colour Theory?

And how you can use it to hone your personal style.
How to style these 5 footwear staples
Style

How to style these 5 footwear staples

As the weather shifts, so do our wardrobes, and we’re all about finding those key pieces that effortlessly elevate any outfit. From sleek knee-high boots to strappy heels, these are the styles we’re loving right...
5 Outfit Formulas We Have On Repeat
Style

5 Outfit Formulas We Have On Repeat

Save these for when you find yourself staring aimlessly into your wardrobe trying to figure out what to wear, and thank us later!
What To Wear On A Date
Style

What To Wear On A Date

How to cultivate your date-night style without outside influence.
Found: The Perfect White T-Shirt
Style

Found: The Perfect White T-Shirt

A lot goes into finding the perfect t-shirt. From the overall fit, length, neckline, sleeve length, colour (who knew there were so many shades of white?), fabrication and thickness. However, once you've found the perfect tee...
The Best Vintage and Pre-Loved Stores in Melbourne
Style

The Best Vintage and Pre-Loved Stores in Melbourne

Unearthing a vintage treasure invariably takes me on a research deep dive. I want to know everything about its history and place in time. This curiosity and love for fashion pieces with unique stories is...
7 Outfits For Your Week Ahead
Style

7 Outfits For Your Week Ahead

Here's how to shop trends for a wardrobe that lasts.
Style

The Trend Trap

Your favourite trend will eventually be 'out of fashion'. Here's how to shop trends for a wardrobe that lasts.
3 Colour Rule: The essential style guide explained
Style

3 Colour Rule: The essential style guide explained

There is no shortage of styling tricks offered today that all promise to make dressing a seamless experience. But there’s one in particular we always find ourselves coming back to: the ‘3 colour rule’. This...
The Power Of Planning Your Outfits
Style

The Power Of Planning Your Outfits

6 benefits of planning outfits for the week ahead. Turns out it's much more than just feeling organised and saving time in the morning.
How to Organise Your Wardrobe in 8 Easy Steps
Style

How to Organise Your Wardrobe in 8 Easy Steps

The UNDONE's Best Wardrobe Organisation Tips
Chocolate Brown Outfit Ideas
Style

Chocolate Brown Outfit Ideas

4 ways to style chocolate brown
The Future of Australian Fashion Week
Style

The Future of Australian Fashion Week

7 Industry thought leaders on where we go from here.
Why You Want To Wear A Scarf Jacket In 2024
Style

Why You Want To Wear A Scarf Jacket In 2024

No you’re not imagining it, scarf jackets are everywhere, and we want one too — here’s why.
Why Every Wardrobe Needs A Pair Of White Jeans
Style

Why Every Wardrobe Needs A Pair Of White Jeans

Whatever the weather, the season, or the occasion, this staple will see you through.
Mixed And Matched: Why The Set Is The Ultimate Wardrobe Saviour
Style

Mixed And Matched: Why The Set Is The Ultimate Wardrobe Saviour

 A single set equals endless dressing opportunities.
6 Outerwear Heroes
Style

6 Outerwear Heroes

The Cornerstone of Chic Winter Style
Best Street Style from Australian Fashion Week 2024
Style

Best Street Style from Australian Fashion Week 2024

We're always on the lookout for a great outfit to reference, and Sydney fashion week street style is always a reliable inspiration source. See our coverage of Australian Fashion Week, 2024. Photographed by Rachel Yabsley...
Dressing for Our Own Gaze
Style

Dressing for Our Own Gaze

Embracing Authenticity and Self-Expression
Long Weekend Outfit Ideas
Style

Long Weekend Outfit Ideas

We Could Be Friends, According To Our Clothes
Style

We Could Be Friends, According To Our Clothes

The social psychology of style and why we gravitate towards those that reflect our own.
On Trend: Silver
Style

On Trend: Silver

Gravitating towards silver? Why even gold devotees (like me) are finding themselves turning to cool metals.
what is personal style?
Style

The Pursuit Of Personal Style Is Never-Ending — Here’s How To Find Yours

As one design titan once said, “fashions fade, style is eternal.”
Not So Fast: Why ‘Slow Fashion’ Is The Only Way Forward
Style

Not So Fast: Why ‘Slow Fashion’ Is The Only Way Forward

Good things come to those who wait.
How to Reset Your Shopping Habits
Style

How to Reset Your Shopping Habits

6 methods to help you shop with purpose.
Outfit Ideas For Summer Days
Style

Outfit Ideas For Summer Days

What to wear when it's too hot to think.
Outfit Inspiration
Style

Outfit Inspiration

3 looks you can recreate.
5 Classic Earring Styles to Own
Style

5 Classic Earring Styles to Own

Here are 5 classic earring styles worth investing in and holding onto.
Staff Picks Summer Footwear
Style

Staff Picks Summer Footwear

These are the styles The UNDONE team are wearing on repeat.
Summer Holiday Outfits
Style

Summer Holiday Outfits

Less than 20 items, endless outfit options. Leave it to us to pack for you.
Long Weekend Outfit Ideas
Style

Long Weekend Outfit Ideas

5 outfits to recreate, we've got your long weekend sorted.

@THEUNDONE

Follow @theundonestore on Instagram for styling inspiration from some of our favourite muses, updates on the latest arrivals and more.